From the bestselling author of Thinkertoys, this follow up brings innovative creative thinking techniques within reach, giving you the tools to tackle. CRACKING CREATIVITYThe Secrets of Creative Genius INTRODUCTIONHow do geniuses come up with ideas? What is common to the thinking style that. What characterizes the thinking strategies of the Edisons, Mozarts and Picassos of history? Michalko’s new book “Cracking Creativity” tries to.

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Jun 26, Pages Buy. A comparable process operates within us as individuals. View all 3 comments. As simplistic as this statement may seem, it is the first principle of creative accident. This text presents strategies and ideas that should prove useful for all those seeking that first mihalko marketing idea.

The 7 Principles of Public Speaking. Aristotle considered metaphor a sign of genius, believing that the individual who had the capacity to perceive resemblances between two separate areas of existence and link them together was a person of special gifts. The notion that the collective nichalko of a group is larger than the intelligence of an individual can be traced back to primitive times when hunter-gather bands would meet to discuss and solve common problems.

Whenever we attempt crackking do something and mihalko, we end up doing something else. The Secret Lives of Introverts. You probably reached the answer in a few seconds and then turned your attention back to the text. Conceptualmente es muy parecido a su otro libro Creative Thinkering. Feynman proposed teaching productive thinking in our educational institutions in lieu of reproductive thinking.

Similarly, the techniques in this book change the way you think by focusing your attention in different ways and giving you different ways to interpret what you focus on. It is full of information that can easily be found through a quick google search or reading any other book on the subject.


One of my favorite anecdotes is that Einstein was asked what creaivity would do if a comet was going to come crashing into Earth in one hour. Creative geniuses do not wait for the gifts of chance; instead, they actively seek the accidental discovery. No trivia or quizzes yet. Nature creates many possibilities and then lets the process of natural selection decide which species survive.

Cracking Creativity is filled with exercises and anecdotes that will soon have you looking at problems and seeing many different solutions.

Recognizing the common thinking strategies of creative geniuses and applying them will make you more creative in your work and personal life. Read it Forward Read it first.

When Einstein had thought through a problem, he always found it necessary to formulate his subject in as many different ways as possible, including diagrammatically. Ernst Lawrence and Niels Bohr each had four.

Cracking Creativity book review |

Everest, with a small notion of what mountain climbing might be like. Business Personal Growth Category: If you organize your thinking around these strategies, you will learn to see what no one else is seeing and how to think what no one else is thinking.

May 03, Christopher Butson rated it it was ok. It is obvious that these Nobel laureates were not only creative in their own right, but were also able to teach others how to think.

Internationally renowned business creativity expert, Michael Michalko will show you how creative people think—and how to put their secrets to work for you in business and in your personal life.


Oct 15, Brian rated it really liked it. Geniuses like Edison used personal quotas for creative ideas.


The collective intelligence of a group is larger than the intelligence of an individual. Inside the Middle East.

Cracking Creativity: The Secrets of Creative Genius – Michael Michalko – Google Books

Return to Book Page. Michael later applied these creative-thinking techniques to problems in the corporate world with outstanding successes. The closest thing we have to a tactical instruction manual for thinking like a genius. Out of their massive quantity of work came quality. See all books by Michael Michalko. Feb 25, Roger Perales rated it really liked it Shelves: Still, you need to put the techniques to practice to really benefit from this book.

In fact, they said they were absolutely certain there michwlko no more than five or six people in the entire world who had need for a personal computer. Thompson and Ernest Rutherford between them trained seventeen Nobel laureates.

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SUMMARY Recognizing the common thinking strategies of creative geniuses and applying them will make you more creative in your work and personal life. Please enter your email address in the box below. Thomas Edison held 1, patents, still the record.

Marilyn von Savant, whose IQ of is the highest ever recorded, has not exactly contributed much to science or art. The history of inventions is full of accidental discoveries.

An individual can be far more creative than he or she is intelligent, or far more intelligent than creative.